The freehand drawing: the origin of our products

“The sketch is the DNA of the idea”

F.Purini

A sketch thrown down with a few essential traits to immediately stop the idea, seize a unique and unrepeatable experience, moving away from the exact line.

Our sketches are born as a tool for intuitive subjects and leave autonomy to the creative act.

We use a sheet of paper and a pencil, with the pleasure of tempering the tip before starting: we start with a light stroke of the lines we have in mind and then we go to strengthen that stroke, making it more defined.